BURBERRY

Burberry founder, Thomas Burberry, is perhaps best known for inventing 'gaberdine' in 1879. Gaberdine is a breathable fabric made using pre-waterproofed yarn. Gaberdine fabric is both water resistant and extremely durable and was ideal for the manufacturing of outdoor wear for sportsman and soldiers who were Burberry's prime clientele in the late 1800's and early 1900's. In the 1920's, Burberry introduced its signature checked fabric; an instantly recognizable trademark to this day.

Today the signature Burberry plaid is seen on celebrities such as Martha Stewart, Prince William and Selma Blair in the form of Burberry handbags, Burberry scarves and Burberry bucket hats. While in Britain, football fanatics are as loyal to the Burberry brand as they are to their team and a wave of plaid Burberry shirts and hats are always evident in the stands.